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- 3ds Max
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When I’ve Posted
- December 2009
- October 2009
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What I’ve Posted
What I’m Doing
wapClix
So it’s been well over a month since I last posted but for good reason. Clarion Media will soon be rolling out its new mobile advertising network wapClix. We’re currently taking both advertiser and publisher applicants for the beta program. Basically, wapClix is an advertising platform that connects advertisers with publishers (and if you didn’t know, “WAP” stands for Wireless Application Protocol, hence the name). It allows publishers to target their ads to specific audiences and also it has a spider that indexes all of their pages so they can maximize their ad impressions. Additionally publishers can create ad campaigns designed for what their traffic and average click-through rate is. There’s a mobile control panel that allows both publishers and advertisers to monitor their campaign statistics from their phone. We’ve already got many applications from some pretty big firms, so we’re pretty excited about this. If you want more information on the service, check out the official wapClix press release. This project, of course, has slowed work on the Clarion Media website, but it’s pretty close to being finished. We’re hoping to get it up within the next couple weeks.
Other than this, I don’t really have any significant updates to give. No idea when I’ll make another blog update, could be tomorrow, next week or next month.
